press releases | carbonfund.org
Thursday, 22 July 2010 16:32

Brands Stand Out with Carbon Neutral Labeling

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With the large number of products in the marketplace, how do brands stand out? Making quality products is critical these days, but so is differentiating a product and making it more climate-friendly to be sustainable. A good example is the GoECOlife™ line of products for home, small and large offices. GoECOlife™ has certified a number of products CarbonFree®, the first carbon neutral product certification program and label in the US. Herman Chang, CEO of GoECOlife™ parent INTEK, says consumers should not have to sacrifice "style, functionality, or quality of product" when buying sustainable products. INTEK recently signed a letter of intent to merge with Lexon Technologies, Inc., which makes recycled toner. The consumer value of GoECOlife™ products including CarbonFree® Certified products were a major driver of interest in INTEK's offerings. Lexon Technologies' CEO James Park said, "We’re truly excited about the synergies that both companies share with each other... The main stimulus for this [merger] was the tremendous growth potential of the GoECOlife™ brand and the strong demand for products associated with this brand." Check out CarbonFree® Certified GoECOlife™ products here. Certified carbon neutral products are now available from other leading brands as well including Motorola Renew mobile phones, Florida Crystals and Domino sugars, and AnvilRecycled™ apparel. Learn more about Carbonfund.org's product certification program.
Monday, 09 August 2010 11:03

Brammo Helping Meet the Need for (Clean) Speed

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As an avid cyclist and motorcyclist, I can tell you that there is nothing better than getting around the world on two wheels. The wind in your hair, the agility and the freedom make the experience second to none. Both the bike and the motorcycle provide me a lot of fun and give me practical transportation, but I always felt there could be a greener alternative for motorcycles to generate the power. Brammo, Inc., an Oregon-based electric motorcycle manufacturer sports a small fleet of electric motorcycles that can get you from point a to point b without using a drop of gasoline. Their electric motorcycles are designed for performance, with their Empulse model being able to reach speeds of over 100+ and has a range of over 100 miles. That kind of speed would keep me happy, though it could also get me in trouble. Recently, Brammo worked with Carbonfund.org to offset their participation in the Red Bull Grand Prix at the Mazda Raceway Laguna Seca in Monterey, CA in support of our third-party validated carbon reduction projects. They offset their travel to and from the event and mitigated the impact of the electricity used to power the electric motorcycle! So if you get your motorcycle license, try an electric motorcycle and offset your remaining emissions with Carbonfund.org to support our projects. Like Brammo, we are fast and clean.
Maybe I’m a bit of a romantic, but I love almost everything about weddings and wedding planning.  But weddings can quickly get very expensive for both your wallet and the planet.  With the wedding season rapidly approaching I’m sure there are a lot of brides out there wondering how they can make their wedding a little greener and easier to plan. GrnbrNeed some ideas about how to reduce your footprint and the cost for your spring wedding?  Think about using flowers that are in season and grown locally.  If you’re planning a spring wedding think tulips, daffodils or, my personal favorite, peonies!  Also consider purchasing a used or sample dress.  My own gown was a sample which meant that I could afford a designer gown on a very small budget. You can even rent your dress for the big day! Carbonfund.org Partner, The Green Bride Guide, offers tons of ideas like these to help you plan your perfect green wedding. From pictures and stories about real green weddings, to articles and advice on eco-chic decor, and a wide range of eco-friendly products, check out the online guide today.
Carbonfund.org spent the day at Merriweather Post Pavilion on Saturday, September 25th as Virgin and IMP event productions presented Virgin Mobile FreeFest 2010. The festival started at Noon, with 21 artists playing on 3 different stages, all in one day! In addition, the day was filled with fun packed activities including a Ferris wheel, a Playstation tent, evening fireworks and all the festival food anyone would ever want. Our educational booth, alongside others like Virgin Unite and Music 4 More, let concertgoers learn how to reduce their climate impact and support carbon reduction projects. To illustrate what festival attendees are doing to reduce where they could, Carbonfund.org offered a large canvas. Here are some favorite quotes from the canvas: "Use natural sunlight during the day." "Bike everywhere." "Unplug electronic devices that are not in use." "Recycle." "Did you know you can run a diesel engine on waste vegetable oil?" "Use public transportation." "We borrow the earth from our children. We don't own it." "Hire locals." "Reuse your drink cups at Virgin Fest." "Nature rocks my socks." The festival was great and Carbonfund.org thanks everyone who came by to support us. And a huge thank you to both Virgin Mobile and IMP for having us. See you next year. Please remember to reduce what you can, offset what you can't.
Friday, 26 February 2010 08:40

Born In Love: Pendants with Heart

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Born in Love is a unique pottery business that offers Tirtha Pendants that convey love, hope, and abundance.  The water used in their special crystalline glazes is 'charged' for at least 24 hours in a special egg-shaped vessel which has the word 'love' written over its surface.  It is at this timBorn in Lovee that a bit of water blessed by the living saint, Mata Amritananda Mayi (Amma), is added as well. While mixing the glaze into the water, traditional Vedic chants are sung.  All of their pendants are hand-crafted and fired in a small kiln. Born in Love cares deeply about conveying love through their pendants.  Their hope is to also live sustainably and promote this lifestyle to others through the business and their Tirtha Pendants.  To learn more about their incredible lifestyle, outstanding business and Tirtha Pendants, please visit www.borninlove.net.
bkrvwA lot of people are extremely passionate about fighting climate change, reducing CO2 emissions and staving off a global catastrophe. And by “a lot”, I mean, well, maybe 10-20%. The fact is most people, on any issue, are rather agnostic, have a tacit support for something but certainly are not in the trenches fighting on a day-to-day basis. An overwhelming majority of people want health care reform, millions of people are against it, and yet it is big news when a hundred “passionate” people show up to a town hall meeting of a member of Congress. Enter Greg Craven and his book, What’s The Worst That Could Happen? A Rationale Response To The Climate Change Debate. Greg is a high school science teacher in Oregon who became an Internet sensation last year with a series of videos trying to engage the 60-80% of people in the middle on climate change. His videos have been viewed over 7 million times and his book is as entertaining. Greg does not talk much about climate science. Instead, he looks at the issue of should we do something or should we not from the perspective of risk assessment. Which is worse, taking action to stop climate change and later learning it was not happening, or not taking action and learning (too late) that it was? But the book is about much more than Pascal’s Wager. Greg uses the same ultra analytical approach to helping us decide which information in our information-laden world we should value more. Should we trust a pundit over a scientist, a scientific organization over a think tank, a government over a lobbying group? Where should each stand on our information value spectrum. What’s The Worst That Could Happen? is a surprisingly fresh, interesting, quick and entertaining read. Whether you’ve been in the trenches for a decade on the issue or are one of the 60-80% in the middle, Craven’s perspective and process are unassailably logical. He is the perfect antidote to any climate skeptic. Craven is passionate about being, well, dispassionate. He asks a thousand questions (Note: I have known Greg for twenty years and the book is as Greg is) of the reader without overwhelming the senses. He is serious and yet unbelievably self-deprecating. The book’s faux sticky notes on the pages of facts, humor and examples add to his unique style. Greg makes climate change, and the question of whether we should act on it, understandable to the average person much as Al Gore did a few years ago. What’s The Worst That Could Happen? is a great read. It will energize you to take action, the last pillar of the book. The climate change movement needed this book and Greg’s approach to problem-solving. At Carbonfund.org, we feel any work that helps explain the issue and urgency of climate change is critical and Greg has done just that.
Working on the next great thing, but need help developing a business plan, building a financial model, or connecting with investors? Blue Horizon Venture Consulting (BHVC) provides innovative expert entrepreneurial business consulting services to clients who seek to raise capital to fund startups, spinouts, growth investment projects, to expand internationally, or to implement core strategic improvements. BHVC’s business advisory services have helped entrepreneurs, middle market and Fortune 500 “Growth Ventures” obtain investment capital. Raising capital is a full-time job. BHVC develops your customized venture capital grade business plans while you drive your business forward. Since 1998, BHVC has provided professional venture development services to growth ventures. BHVC’s innovative approach, highly skilled experts, private equity contacts, and project management experience enables them to complete strategic engagements with exceptional results (a 65% success rate in raising capital) and client satisfaction.   BHVC maintains the mission to help entrepreneurial ventures obtain the resources and capabilities they need to achieve rapid growth. The BHVC vision is to become the leader in consulting to companies who seek outside capital, knowledge and connections, and to strive to conduct business with three core values: innovation, funding, and growth. And BHVC’s commitment extends to their CarbonFree® Partnership with Carbonfund.org, making a donation to purchase 35 metric tonnes of carbon credits to offset a portion of their business emissions. If your new venture is in need of business plan development expertise, contact the professionals at Blue Horizon Venture Consulting to help launch and grow your next venture.
Wednesday, 01 June 2011 12:21

Blossom's Inspirations Promise to the Planet

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Blossoms Inspirations made a promise to the planet is to produce fashion accessories using natural and/or recycled materials and utilizing production practices that have low or no impact on the environment. One of the ways that they have achieved this is to ensure that all their hand embroidered belts and gourd ornaments are Certified CarbonFree® . This means that the energy and emissions of the products, from cradle to grave, have been accounted for, reduced, and offset by supporting climate mitigation projects. Here is an example of how Blossom’s has determined the carbon footprint of one of their products. The Life Cycle Analysis (LCA) revealed a total of 8,694 gCO2e per belt.   To put that into perspective the US EPA calculates that the consumption of 1 gallon of gasoline is about 8,900 gCO2e and the use of 12 kilowatt-hours of electricity is about 8,300 gCO2e. (EPA Calculator). For Blossom Inspirations, who already works directly with impoverished artisans on fair wage & community development projects in South America, the certification is an extension of a ‘planet-friendly’ philosophy to their business.  They encourage their artisans to use natural and/or recycled materials in their production and revive traditional techniques like wooden loom weaving and hand embroidery.  This type of low emission production and community building opportunities ensure the well-being of artisans and that products are deserving of their CarbonFree® Certified Label. Blossom’s Inspirations are a wonderful example of how fashion trends and environmental consciousness can meet to make the eco-consumer look good and feel good about their purchases.  Multiple designs, cute colors, planet-friendly, and affordable prices make these products an easy sell!!! Please check out their inventory at www.blosssomsinspirations.com today!