Tuesday, 15 November 2011 10:17

Carbonfund.org Featured on Green Earthling Deals

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Be sure to visit the Green Earthling Deals site this week to make a tree-planting donation to Carbonfund.org. Plant 50 trees for a $25 donation or 100 trees for a $40 donation – but hurry! It’s this week’s featured Green Earthing Deal. Green Earthling Deals are offered by EarthTechling.com, rapidly becoming a trusted resource and "must visit" web destination for consumers seeking information on green technology and its impact on their lives. EarthTechling.com is an online consumer publication focused on all things green technology. From clean energy and electric vehicles to green gadgets and green buildings, their passionate team and readers weigh in on the latest green news, services, and products. EarthTechling covers advancements in green technology occurring around the world from their home base in Portland, Oregon. Their website features news headlines (available on Apple iPad, iPhone, Google Android, and Amazon Kindle) product reviews, buying guides, podcasts, and an events database. EarthTechling appeals to both the casual consumer looking to conserve natural resources and reduce the carbon footprint of their daily lives, and the hardcore environmentalists seeking the latest conservation news and product information. EarthTechling’s Green Earthling Deals site promotes environmentally-focused products offered at deep discounts for limited time periods to the 180,000+ monthly visitors to the EarthTechling.com site. Deforestation is responsible for about 20% of global warming, and reforestation is a critical part of the solution. Planting trees: • absorbs carbon dioxide to reduce climate change, • improves air quality, preserves biodiversity, • controls flooding by minimizing runoff and topsoil loss, • provides habitat and nutrition for wildlife, • creates jobs through planting and managing tree nurseries. All of those benefits for an affordable donation. So take action this week – join the Carbonfund.org Million Tree Challenge and make a donation through Green Earthling Deals.
main vert logoCarbonfund.org was featured in The Wall Street Journal about growing consumer participation in carbon offset programs. One of the 5 groups featured, Carbonfund.org was cited as being "one of the first" and the only nonprofit carbon offset provider they reviewed. Carbonfund.org's leadership is also reflected in being voted recently as the best carbon offset provider in the readers' choice awards of the TreeHugger website. The organization's work wouldn't be possible without the work of our supporters and partners: Thank you for your leadership on the environment! With Earth Day coming up, be sure to participate in the Carbonfund.org Million Tree Challenge. You can help us reach our goal of planting a million trees while raising awareness about deforestation by donating a $1 for each tree you'd like planted on your behalf. Please visit www.carbonfund.org/trees today!
I think you have to take chances in life. You probably get three, four or five chances in life to jump and see what’s going to happen. And if you don’t, you’ll always regret it. —Eric Carlson
Today marks Carbonfund.org's 7th anniversary and its inspirational growth from a start-up nonprofit to a national leader in fighting climate change. Often, knowing how things began provides a great deal of insight about an organization. I had the opportunity to sit down with Carbonfund.org's founders Eric and Lesley Carlson to talk about the beginning, where the organization is, and where it's going. What was the biggest challenge of turning Carbonfund.org into a national leader? EC: We had a big hurdle to get over in convincing people that you can reduce your carbon footprint at an affordable price. Once we were able to do that, the entire market changed. There were groups charging $20 or so to offset a ton of carbon. We knew we could do it in the $5-$6 range, and that’s what we charged at that time. After we got over that initial hurdle of saying basically a certified ton is a certified ton, we were off to the races. It was that explanation that got our first large partners. Now we’re known for both our high-quality projects and our low cost-per-ton. Was it difficult to balance family with a shared work life?  Did you take turns worrying about work and family? LC: Absolutely, and really when starting on a mission that has a great impact, one’s going to talk about it a lot. It’s hard to separate work and home. How we did it was deciding that Eric would take the lead on the organization, and I’d take more of a part time role so that someone would take care of the kids. Do you have advice for young families starting on an entrepreneurial path? EC: I think you have to take chances in life. You probably get three, four or five chances in life to jump and see what’s going to happen. And if you don’t, you’ll always regret it. So being an entrepreneur, taking that chance, leaving that job, hiking that mountain or doing whatever it is you decide—you should. It’s exciting and those opportunities almost always work out better, whether they are instantly successful or not. So I think young people should become entrepreneurs. Now, how you manage that within your family, within your relationships, is a challenge, and you need to work at that almost as hard as running your organization or business. LC: I think there have to be rules to ensure some balance. At some point the work discussion has to end so you have time for specific days or hours that are only family-oriented. Starting an organization takes a lot of work and time, a lot of thinking and conversation. But it’s nice because your family is then invested in something; our daughters definitely feel they’re part of the organization we’ve created. What are Carbonfund.org’s key priorities? LC: You hear people talk about some of the solutions. The Obama administration talks about green jobs, and just the other night Bill Clinton was talking with David Letterman about green jobs and how easily the transformation can be made. Carbonfund.org’s role needs to be helping make solutions easy and affordable, including keeping the message simple—that there are simple solutions out there, while building support for understanding and reducing one’s carbon footprint. What are Carbonfund.org’s biggest accomplishments from your perspective? EC: One of our biggest accomplishments is that we’ve been able to prove there’s a viable market for carbon. There were academic reports that said it would cost $50-$100 to reduce one ton of carbon. Those of us in the energy-efficiency sector and other industries knew that wasn’t the case. At $50-$100 ton, there is no climate legislation because it simply breaks the bank. We were able to show that you can reduce carbon for $10 or less a ton, and that these are the types of carbon reduction projects that people will support. Please click here to read more of this Q&A with Eric and Lesley Carlson.
Carbonfund.org is calling for the US to stay home from the UN climate negotiations in Cancun, which would give participating countries the ability to extend the term of the Kyoto Protocol or agree on a new emissions reduction treaty. Eric Carlson, president of Carbonfund.org, said, "The US has been the 800-pound gorilla in the room at climate negotiations. As the largest global emitter per capita with enormous entourages at the meetings, all attention goes toward the US. Put simply, the problem is that there are not 67 votes in the US Senate to ratify any climate deal the President might negotiate. It's like Lucy pulling the football away from Charlie Brown. The world needs to wise up and move the ball to a different field." Climate change is a global problem that requires an international effort to solve. Carbonfund.org is calling on countries to take action, at a minimum by extending the term of the Kyoto Protocol or by taking steps to build on the progress of the protocol and the voluntary carbon markets. "There are enough potential carbon buyers in the European Union, Japan, Australia and Canada and enough potential carbon sellers in China, India, Indonesia and Brazil to create a robust carbon reduction pact," said Carlson. Nearly a hundred other smaller countries could also sign onto a global pact. "We have the technical capability and market readiness to transform our global economy to one where clean energy costs less than dirty energy and efficient technology costs less than inefficient technology," added Carlson. "That is the goal."
Carbonfund.org President Eric Carlson today appeared with author and professor Robert H. Frank at a National Press Club Newsmaker Event. The topic, selected by a committee of the Press Club, was an economic assessment of carbon offsets, particularly in context of the cap-and-trade climate legislation in Congress. Last Friday, the House of Representatives passed the landmark climate bill, which now awaits debate and a vote in the Senate.npc3 Speaking at the event, Eric said, "The great thing about cap-and-trade is that the environment gets its piece upfront. The cap is set at the right level with slow reductions and the market has to figure out how to get there." For example, quality carbon offsets can be a cost-effective way to reduce carbon footprints. Carbonfund.org offers third-party validated and certified offsets meeting the highest accepted standards. To reach the approx. 80% reduction in 2050 set by the climate bill recently passed by the House, about a 2% - 3% reduction annually would be required. This goal, said Eric, is extremely doable. Dr. Frank, who recently published The Economic Naturalist's Field Guide: Common Sense Principles for Troubled Times and is a New York Times economics columnist, noted that the climate bill incentivizes emissions reductions through cap-and-trade. It's a sensible approach that places a set level of overall reductions for the nation. In addition, the most efficient operations, or companies, are rewarded while less efficient companies in terms of their energy use and carbon emissions, are encouraged through this process to be more efficient. Read more about the climate bill in this blog post.
We can all fight climate change, and as the leading nonprofit carbon reduction and climate solutions organization, we have updated our website with new features & resources to help. Individuals and businesses can reduce what they can, offset what they can't easily and stay connected on climate change news and developments. Get information and tips on reducing your climate impact. View our blog and twitter feeds to learn what we, our supporters and partners are doing about global warming—and how you can help. Visit our site, which also sports a new look. From easy steps to reduce your carbon footprint at home, to offsetting your commute or vacation in support of innovative carbon reduction projects around the world, you can find it on our website. Also, learn about CarbonFree® products and why they matter. Test your "Climate IQ," and view our featured video on reducing your climate impact while on-the-go. Check out our site and leave a comment on this posting to let us know what you think. Thanks!
Businesses want global warming solutions. Here at Carbonfund.org, we see that first hand every day with businesses from all over the nation coming to us to find new ways to reduce and offset their carbon footprint. That is why Carbonfund.org was pleased to learn about a new, broad based initiative that launched today - American Businesses for Clean Energy. The purpose of this new group is to create a platform to show the breadth, depth and diversity of support for clean energy and climate legislation among the American business community. As the nonprofit leader in carbon offsets and climate change solutions, Carbonfund.org has registered to join. The group includes Gap Inc. and other businesses around the country. “The House has done its part by passing comprehensive energy and climate legislation,” said Stephen Cowell, chairman and CEO of Conservation Services Group, which helped launch ABCE. “We urge the Senate and the President to do the same.” Their website is designed to empower any business regardless of size or sector to participate in the climate legislation debate. By joining the American Businesses for Clean Energy, businesses can show members of Congress, the media and others that there is strong support for strong climate legislation.

main horiz logoThe Carbonfund.org Foundation is proud to announce its first For Planet and People annual awards, adding to Carbonfund.org's long history of facilitating our partners' goals to mitigate their carbon footprint.

Since 2003, Carbonfund.org has worked with over 2,000 businesses and 750,000 individuals on climate solutions. Partners support renewable energy, energy efficiency or forestry projects to mitigate their climate impact. our partners support renewable energy projects that push a clean energy market transformation, help our global economy through job creation, and support the agricultural industry in innovative and meaningful ways. Other partners support forest projects that protect biodiversity, conserve important land for recreation, and ensure both clean air and clean water for local communities. And partners support energy efficiency projects that replace outdated technology, reduce greenhouse gas emissions quickly, and help us learn to do more with less energy. The support our partners give these projects comprises a critical environmental solution that benefits both planet and people. For the year 2011, the Board of Directors and staff of the Carbonfund.org Foundation have formally recognized a few of our partners, to thank them for taking a leadership role in combating climate change.

"Carbonfund.org is thrilled to honor our partners for their leadership helping to solve climate change by developing innovative programs that are having real and positive effects for our planet," said Eric Carlson, president of Carbonfund.org. "Our new For Planet and People Awards highlight the extraordinary efforts of our partners, their employees, customers and stakeholders to be part of the solution to climate change."

Each of our award recipients has embraced a different element of carbon reductions in their operations and sustainability goals. Here are the Carbonfund.org's For Planet and People award winners and categories:

Dell, Inc. - Lifetime Achievement

Motorola Mobility - CarbonFree® Products

JetBlue Airways - Travel

Overstock.com - Retail

National Geographic Society – Media

The Unitarian Universalists, Office of the General Assembly - Religious Organization

Mac-Gray Campus Solutions - Education

Ernst & Young, LLP - Events

Carbonfund.org congratulates all of the awardees and thanks them for their commitment to sustainable practices and to the support of important external carbon reductions that are a critical part of our climate change solutions.

Please see press release here: http://www.prnewswire.com/news-releases/carbonfundorg-foundation-debuts-for-planet-and-people-awards-138774219.html