Thursday, 24 September 2009 15:39

The Carbon Offset Survey Says...

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EcoSecurities is about to launch the second iteration of their Carbon Management and Offsetting Trends Survey Results new and improved for 2009. The survey participants included 280 companies and 31 carbon offset organizations from all over the world to gain insights into green purchasing patterns and important decision making factors. Carbonfund.org participated in the survey that is slated for public download on September 29th. Carbonfund.org is honored to be a top recognized carbon offset provider in the survey.Carbonfund.org top carbon offset provider Some key insights from the study is that interest in green issues is still high despite the recession, with 76% of companies surveyed having implemented or are developing a carbon plan and 60% of companies have measured their carbon footprint. But North American companies are lagging behind, with only 54% of companies surveyed having completed a carbon footprint assessment. Other highlights from the survey include:
  • Over three quarters of companies have implemented or have started developing a carbon management strategy
  • Two thirds of respondents have already offset their carbon emissions or will consider offsetting in the future
  • Environmental benefits (91%) were highlighted as one of the main motivations for interest in carbon offsets, closely followed by carbon neutrality and marketing (89%)
  • 72% of participants nominated the US as the most desirable geographic region for purchasing offsets; this may reflect the desire for domestic projects as 56% of the respondents came from North America. Africa and South America were also rated as highly desirable locations for emission reduction projects
  • Respondents prefer renewable energy projects above any other project type with solar scoring 92% and wind 86%
By and large, the majority of respondents have a favorable view of carbon offsets and choose to support offsets for positive reasons.  But even with so many companies offsetting and the maturity of the market, many companies are still unclear on the carbon standards out there (though there is a strong preference for projects that meet third party standards). Please This email address is being protected from spambots. You need JavaScript enabled to view it. with any questions about carbon offsets. Learn how to measure, reduce and offset your carbon footprint with the highest quality third-party validated carbon offsets. Curious about your carbon footprint? Check out our carbon calculators.
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