Environmentally-responsible business entrepreneurs come by their inspiration through a variety of experiences. For Michelle Garcia, Founder and President of Pure&True, a natural and organic beauty and skin care products company based in Oahu, the inspiration began with researching the requirements for LEED building certification. Through the process, Michelle learned of the many toxic ingredients contained in home and personal care products. Her continued research led her to develop Pure&True as a cosmetic company devoted to pure, natural and organic product ingredients and with a strong commitment to environmental and social responsibility.
As a company, Pure&True cares about the choices the business makes and how those choices impact customers’ health and the environment. They believe it is possible to indulge oneself with skin and beauty care products while making a meaningful difference in the world. Six years ago, Pure&True made the decision to offset the carbon emissions from its business operations and product shipments by joining the CarbonFree® Business Partnership program and supporting our global reforestation and sustainable energy projects. As a CarbonFree® Partner, Pure&True has neutralized over 430,000 pounds of carbon emissions, equivalent to the quantity of carbon dioxide sequestered by over 5000 tree seedlings grown for ten years.
“As a cosmetic company, I believe that Pure&True should be a vehicle to making a difference in the world – through the products it creates and the support it lends to environmental and social charities,” explains Michelle. “This is the vision that sparked the birth of Pure&True, and I look forward to developing this vision as the company grows.”
In addition to maintaining its CarbonFree® operations, Pure&True also donates 5% of the profits from each product sale to selected social and environmental charities. Pure&True makes it possible for their customers to support their products while making positive contributions to protecting and preserving the environment, and improving lives of women and families around the world.
According to the US Environmental Protection Agency, the transportation industry continues to contribute approximately 28% of the total greenhouse gas emissions in the US. Yet, transportation services are a necessary part of commerce, recreation and daily life for most. While fuel efficiency standards and gas conservation driving techniques help, emissions from the transportation sector likely will be impossible to eliminate.
Leaders in transportation services recognize the importance of maintaining environmentally responsible programs to reduce operational emissions. Carbonfund.org’s business partner Event Transportation Associates (ETA) exemplifies this leadership, reaching its fifth year as a CarbonFree® Business Partner.
ETA is a national transportation management company specializing in hotel shuttles, meet-and-greet services and VIP moves. ETA has designed and operated transportation systems for some of the largest international sporting, convention, and political events in the world. Their clients have included the World Olympics, National Hockey League and National Basketball Association All Star Games, Harley-Davidson, the Consumer Electronics Design and Installation Association, and various other corporate and association groups.
“ETA is committed to reducing our carbon footprint with the assistance of Carbonfund.org. As a small business in the transportation industry, we are proud of our partnership with Carbonfund.org and the opportunities they offer,” states Kelly Clark, Vice President of ETA. “Carbonfund.org's statement of reducing what you can and offsetting what you can't fits our corporate mission of being a responsible partner to the environment. As a leader in the transportation management industry, we feel it is our responsibility to limit our mark on the environment through positive programs such as Carbonfund.org. We are excited to work with Carbonfund.org on reducing the footprint of the transportation services we provide."
By supporting Carbonfund.org’s clean air technology and carbon reduction projects over the past five years as a CarbonFree® Business Partner, ETA has neutralized almost 450,000 pounds of carbon dioxide emissions. That’s equivalent to the emissions created by burning over 22,600 gallons of gasoline. This continuous commitment to environmental responsibility confirms ETA’s position as a clear leader in sustainable national transportation management services.
Founded in 1996 by federal employment veteran John Grobe, Federal Career Experts (FCE) is a small business that specializes in training and consulting in the areas of retirement, career development and transition services for federal government agencies and their employees. FCE has a network of consultants, most of whom are retired federal employees, with experience in all categories of federal agency employment and career development areas.
As part of its overall mission, Federal Career Experts believes in protecting the planet by making choices that enhance the quality of the atmosphere and the resulting quality of life. In order to help achieve this goal, Federal Career Experts became CarbonFree® in 2007, offsetting their carbon footprint by supporting Carbonfund.org’s renewable energy projects. FCE remains one of Carbonfund.org’s most tenured CarbonFree® Business Partners.
“The nature of Federal Career Experts’ business requires that we travel a great deal”, said John Grobe, President. “Though we are conscientious about our energy usage, we still have a relatively large ‘carbon footprint’ and have chosen to take steps to offset our impact on global warming.”
To date, Federal Career Experts has neutralized carbon emissions equal to the emissions created by combusting over 18,000 gallons of gasoline. This continuous focus on serving federal employees while maintaining a sustainable business practice sets FCE apart in its field. Carbonfund.org is proud to partner with Federal Career Experts in this long-term commitment to operational excellence.