spent the day at Merriweather Post Pavilion on Saturday, September 25th as Virgin and IMP event productions presented Virgin Mobile FreeFest 2010. The festival started at Noon, with 21 artists playing on 3 different stages, all in one day! In addition, the day was filled with fun packed activities including a Ferris wheel, a Playstation tent, evening fireworks and all the festival food anyone would ever want. Our educational booth, alongside others like Virgin Unite and Music 4 More, let concertgoers learn how to reduce their climate impact and support carbon reduction projects. To illustrate what festival attendees are doing to reduce where they could, offered a large canvas. Here are some favorite quotes from the canvas: "Use natural sunlight during the day." "Bike everywhere." "Unplug electronic devices that are not in use." "Recycle." "Did you know you can run a diesel engine on waste vegetable oil?" "Use public transportation." "We borrow the earth from our children. We don't own it." "Hire locals." "Reuse your drink cups at Virgin Fest." "Nature rocks my socks." The festival was great and thanks everyone who came by to support us. And a huge thank you to both Virgin Mobile and IMP for having us. See you next year. Please remember to reduce what you can, offset what you can't.
Thursday, 30 September 2010 14:59

World Cyber Games' Grand Final Goes Carbon Neutral

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There's no doubt computer and video games are preferred entertainment for a growing number of youths and young adults. Competitors now even meet Olympic style. The World Cyber Games (WCG) kicked off a four-day, final competition at the Los Angeles Convention Center today. It marks the 10th anniversary of bringing together the top computer and video game players. This year, the Grand Final is a carbon-neutral event for the first time. 450 of the best ranked gamers from 60 countries are gathering this weekend to compete for more than $250,000 in cash, prizes and the honor of being named the global champion. Samsung, the Games' worldwide partner, has made the Grand Final a carbon-neutral event, balancing the event's carbon footprint with support of the third-party validated Reclaiming America's Heartland carbon reduction project in the Dakotas. The project's goal is to conserve ecologically vital grasslands and wildlife habitat in North and South Dakota, including the endangered Whooping Crane and numerous species of geese and ducks, while preventing the release of CO2 emissions over the project's lifetime. will also present a Corporate Climate Leadership Award to Samsung at the WCG. Eric Carlson, President of remarked, “Making the World Cyber Games Grand Final carbon neutral for the first time shows Samsung’s strong commitment to taking positive steps that help the climate and all of us. is proud to recognize Samsung’s sustainability initiatives by presenting this Corporate Climate Leadership Award.” To learn more about the WCG, click here. Visit to learn more about our work in helping businesses achieve their sustainability goals and reduce their climate impact.
Wednesday, 29 September 2010 20:25

Coral Reefs Could Be Gone by 2100

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Did you know that coral reefs affect over 500 million people? While these majestic ocean structures only cover 0.1% of the sea floor, they provide important goods and ecosystem services, such as supporting fisheries, food supplies and tourism. Recent estimates, though, put the demise of coral reefs at less than a century. Coral reefs and their constituent organisms, corals, are threatened by climate change. If coral reefs collapse, some countries could face economic hardship and hunger. Over 100 nations currently protected by wave-resistant reefs will be more vulnerable to storms and flooding. It all comes down to warming sea temperatures. "The increase in atmospheric CO2 concentrations since the industrial revolution has driven increases in the average tropical ocean temperature by nearly 0.5°C, a sea level rise of 17 cm, and an increase in surface ocean acidity..." This according to a study published by the Institute of Physics (IOP). As a general rule, the thermal threshold for corals occurs at approximately 1°C above the long-term summer maximum for a region. Damage to corals have already been observed in the form of coral bleaching, which is most commonly caused by stress from temperature change. Here's an example of bleached corals: Global temperatures are continuing to rise. In fact, between 2000-2005, it's been estimated that greenhouse gas emissions grew four times faster globally than the preceding 10 years. Click here to learn how you or your business can reduce emissions today.
Delegates from around the world are traveling to London for the First International Conference on Ethical Certification, which begins today. Event organizers at InSource have teamed up with to mitigate the environmental impact of this important conference entitled Certification, Consumption and Change (CC&C) for thought-provoking discussions on the future of product certifications. The CC&C conference will be a carbon-neutral event, supporting third-party validated carbon reduction projects. supports several projects around the world from forest conservation in the Amazon to the Nez Perce Reforestation Project in the United States that reduce emissions and help protect the environment and biodiversity. A few weeks ago a HuffPost article listed London as one of the most polluted cities of the world. So this is a great start, hopefully one that other events and conferences follow toward a healthier, cleaner planet.
Monday, 27 September 2010 17:33

PBS' Roadtrip Nation Charts New Paths

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Marking seven seasons on PBS, Roadtrip Nation has embarked on a new journey across America. The show gives youths a chance to learn about the paths they can take by meeting leaders from all walks of life. This time the show begins in Costa Mesa, California and will travel to New York City, while taking on issues from green jobs to overcoming fear. What started as a documentary series with an RV painted green has grown to include an innovative educational curriculum, campus events and multimedia content. is an environmental partner of the series, helping Roadtrip Nation reduce its climate impact in support of third-party validated carbon reduction projects. Check out this trailer about the show. To find your local public television station's airtime, click here. Having trouble viewing the video? Try watching it directly.
Monday, 27 September 2010 16:40

One Last Taste of Summer...

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The autumnal equinox marked the end of summer and is one of two days during the year when day is nearly equal to night.  If you’re like me and you’re not ready to let go of summer yet, treat yourself to one of summer’s prime delights–wine and cheese. Pairings Wine & Cheese takes the guesswork out of one of summer’s greatest pleasures. They go through the painstaking process of personally tasting and selecting delicious wines to go with magnificent artisan cheeses. As they say, “We taste and sip, sip and taste until we find the perfect wine and cheese taste combination that’s guaranteed to make everyone smile.” So help summer last just a little bit longer and treat yourself to a delicious wine and cheese pairing at Pairings Wine & Cheese. As an added bonus, Pairings Wine & Cheese makes all of their wine shipments carbon neutral by donating to’s third-party validated carbon reduction projects.
With 550,000 downloads in its first 5 months, CauseWorld became a simple, fast-growing way for consumers to donate to charities while shopping. The app, available for iPhone and Android, has now yielded over $1 million in donations, which its developers are calling a "mobile consumer phenomenon." Users earn "karma points" for charity by checking-in via GPS to retail stores and restaurants. No purchase is necessary to earn points. Through partnerships with and other leading charities, and monetary support from Citigroup, Procter & Gamble, Kraft Foods and Sears, CauseWorld allows users to donate karmas collected to reduce their carbon footprint by supporting third-party validated carbon reduction projects, feed families in America, or provide clean water in developing countries. "CauseWorld was a trial app we built to see if people will do more than just talk and text with their phones when they're out shopping," said shopkick Co-Founder and CEO Cyriac Roeding. "We had millions of check-ins in just the first weeks. In Manhattan there isn't a block left where users have not checked into a store or restaurant with CauseWorld." The popular app has helped users provide clean water for 80,000 people for a month in Africa, offset 5.7 million pounds of carbon emissions, provide 336,000 meals and more. shopkick is a Palo Alto-based startup funded by Kleiner Perkins's iFund, Greylock Partners and Reid Hoffman, founder of LinkedIn. You can download the app right from's home page here.
Friday, 24 September 2010 17:35

NIKA Water Now Available at Whole Foods

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NIKA Water, which is CarbonFree® Certified, is now sold at several Whole Foods stores in Southern California. NIKA hope to bring a voice to the world’s poor who lack the basic right to clean water and simple sanitation through the sale of its water:  100% of their profits support clean water projects in impoverished countries, and NIKA has pledged that for every bottle of water it sells, it will ensure another plastic bottle is recycled. To accomplish this, NIKA is partnering with schools located in states that do not have container deposit laws to host recycling drives. Click here to learn more about NIKA.