New National Highway Traffic Safety Administration (NHTSA) regulations require automakers to achieve a corporate average fuel economy (CAFE) rating of 35.5 miles per gallon (MPG) by 2016. Hyundai will not only meet this new requirement, the company plans to achieve a CAFE rating of at least 50 MPG by 2025 for its passenger cars and light duty trucks. To meet this goal, Hyundai will leverage its Blue Drive strategy to align research and development with developing more fuel-efficient technologies at its engineering centers in California, Michigan, Korea, India and Germany. Initiatives will include improvements in powertrains (components that generate power), lightweight materials, electric hybrids, plug-in hybrids and design. Hyundai Motor America’s President and CEO John Krafcik stated that the company is “committed to setting the pace in [the] industry on fuel economy.” Although a 50-MPG CAFE rating is an ambitious goal, Krafcik says that “by making this commitment and aligning our R&D initiatives now, we know we can get there.”
Thursday, 12 August 2010 17:34 Written by Michelle Lam
Whether your company needs to build a web application from scratch, improve its website’s user interface, or design a brand identity, Clear Consulting can do all this and more. Its portfolio includes development of e-Learning platforms, trading platforms, e-Commerce user interfaces as well as web and blog design. People Serving People, a local initiative that provides opportunities to homeless people in Minneapolis. Clear Consulting understands that business goals can–and should–be aligned with environmental responsibility and is a partner of Carbonfund.org to reduce and offset its business carbon footprint.
Thursday, 12 August 2010 17:14 Written by Paul Burman
There’s a difference between fresh and frozen, organic and conventional, and foods prepared with less fat than quick-frying. That’s Elevation Burger’s philosophy. Elevating the burger and even the fries it comes with, the company has restaurants in the Mid-Atlantic states, Florida and Texas, and will soon open in New York, Nevada and California. Though it can be challenging to source and prepare quality ingredients, Elevation Burger uses 100% USDA-certified organic, grass-fed, free-range beef. The restaurants also cook with olive oil to reduce saturated fat and avoid trans fats. Reducing the carbon footprint of the foods we eat is important because what we buy and consume can comprise a third or more of our total carbon footprint. Reducing the use of hormones in animals, chemical fertilizers and processed foods helps reduce that footprint. Elevation Burger has been praised for reducing its impact on the environment. The company is also working with Carbonfund.org to reduce its impact further by offsetting its headquarters’ energy use in support of third-party validated renewable energy projects. If you’re vegetarian or just love fries, check out Elevation Burger’s fresh fries cooked in 100% olive oil. Visit www.elevationburger.com to view their menu and learn more about the company’s philosophy. You can also learn more about reducing your carbon footprint here.
Thursday, 12 August 2010 09:58 Written by Michelle Lam
As a nonprofit ourselves, we know the array of factors that go into starting and then managing a nonprofit organization. Strategic planning, management, capacity building and fundraising must be well thought out in order for a nonprofit to accomplish its mission. Carbonfund.org partner EMD Consulting Group, LLC lends its experience and provides guidance and support in these areas and identifies challenges and opportunities. EMD Consulting Group has helped a number of nonprofits develop their fundraising, marketing plans, economic feasibility studies, program development and much more. The Group has worked with nonprofits with very diverse missions from the Judevine Center for Autism to the University of Michigan Museum of Art. EMD Consulting Group is not only in the business of helping socially responsible organizations, but it demonstrates its own corporate social responsibility by partnering with Carbonfund.org to reduce its climate impact. To learn about how your company can partner with us, visit www.carbonfund.org/business.
Wednesday, 11 August 2010 16:58 Written by Eric Carlson
2010 is poised to be the hottest year on record. The National Oceanic and Atmospheric Administration’s (NOAA) National Climatic Data Center reveals that hundreds of daily maximum temperature records have been broken or tied recently. This follows the hottest June on record, and the fact that in the past 30 years, each decade has gotten warmer. The temperature trend, besides making climate change undeniable, urges us as a nation to get beyond the question of climate change—to taking action. In the last century, it took our nation less than 10 years to go from scientific inquiry to acting on the problem of acid rain. After studying the problem in the 1980s, Congress and the first Bush administration in 1990 cleared a series of amendments to the Clean Air Act that included a successful cap-and-trade system to control emissions of sulfur dioxide and nitrogen oxides. The EPA then issued in 2005 the Clean Air Interstate Rule (CAIR), which further reduced emissions. These actions reduced emissions of sulfur dioxide by approximately 40 percent from 1990 levels and nitrogen oxides by more than half. Yet it’s been decades since all of us were warned about climate change, and this time the ramifications are much, much greater. The data has confirmed that climate change is happening, and as NOAA’s recent State of the Climate report shows—food supplies, public health and the viability of many populated areas are in jeopardy, in addition to rising sea levels and severe floods & heat waves. It’s time to act, and act now. The nation needs to pass comprehensive climate legislation urgently and each of us should do what we can to reduce our climate impact. Moreover, businesses that are already reducing their impact should be commended, not penalized for taking initiative. If we are going to create the green jobs our nation needs, improve our national security and fight climate change, the buck stops with Congress—to pass strong climate legislation that effectively reduces our country’s emissions and commits the nation to a clean energy future. Image Credits: EPA, MSNBC
You could easily get lost in Live Superfoods’ vast selection of healthy and natural foods. From their berries, nuts, snacks, meal replacements and supplements, nobody could blame you for not knowing where to start your shopping spree. Luckily for us, Live Superfoods has made it easy to find exactly what you want with their colorful labels for Organic, Raw, Kosher, Vegan, Gluten-Free, Wild Harvested, and Eco-friendly packaging products. Live Superfoods makes it easy to stay healthy and reduce your carbon footprint. For example, a vegetarian diet can save over 3,000 pounds of carbon emissions a year. Eating organic helps reduce the demand for chemical fertilizers and pesticides. Take a look at Live Superfoods’ extensive inventory. And for some great tips on healthy living, check out the fabulous blog.
Wednesday, 11 August 2010 08:29 Written by Greg Taylor
Nevada’s only accredited art museum takes its premier annual event to a new, greener level. The Annual Taste for Art, the Nevada Museum of Art fundraiser that connects art, wine and food enthusiasts with fantastic art and cuisine, is offsetting the event's carbon footprint in support of third-party validated carbon reduction projects. Also, a tree will be planted for each paid ticket. Taking place August 20th from 6-9 pm in Reno, this year’s event is sure to please in all senses. Tickets are still available online – $65 for members and $75 for non-members. If I were in Reno, I know where I’d be next Friday. If you can’t make it out to the Taste for Art, be sure to take a look at the museum’s premier exhibits from your computer screen.
Tuesday, 10 August 2010 15:18 Written by Michelle Lam
An ice island four times the size of Manhattan and half the height of the Empire State Building broke off an ice shelf in Greenland. This follows recent studies showing dramatic losses in ice mass from melting ice in Greenland and average temperatures from global warming about 4 degrees Fahrenheit higher since the last decade. The ice island–measuring 100 square miles–separated from the Petermann Glacier in northern Greenland. Head researcher, Andreas Muenchow of the University of Delaware, said, "The freshwater stored in this ice island could keep the Delaware or Hudson rivers flowing for more than two years. It could also keep all U.S. public tap water flowing for 120 days." Greenland's ice sheet holds an estimated 20 percent of the world's ice. Climate experts and scientists predict that if current trends of warming continue, the Arctic Ocean could become ice-free in summer months within just decades, contributing to rising sea levels and coastal flooding. As individuals and businesses, we can all make a difference. Please take steps to reduce your carbon footprint, and support third-party validated carbon reduction projects today. You can learn more by viewing this video: