Emily Pugliese
Motorola Encourages Less Paper Use & Supports Tree Planting
As part of their Earth Month efforts, Motorola is encouraging their employees to use less paper and plant more trees. For each employee who completes the “Plan Before You Print!” Pledge the Motorola Foundation will make a donation to Carbonfund.org to plant five trees. The pledge encourages employees to take actions to minimize their paper use such as printing double-sided, using “print preview” to minimize printing errors and going print-free one day a week.
Deforestation is responsible for roughly 20% of global warming. Motorola’s efforts to minimize their paper use and support tree planting will help restore local habitat, minimize floods and create jobs. To support tree planting today or learn more about our Million Tree Challenge, please visit: www.carbonfund.org/trees. Through July 22, 2010, Carbonfund.org will direct donations to tree planting in Haiti and match your donation 2:1. Please donate today! Monarch Beverages Celebrates a CarbonFree® Certified Year
Monarch Beverages recently celebrated their year anniversary of the CarbonFree® Certification of their energy drinks. The Monarch Acute Fruit™, CoMotion™, NTrinsic™ and NTrinsic™ Sugar-free drinks received the certification in spring of 2008.
Carbonfund.org certified the four energy drinks CarbonFree after a rigorous life cycle assessment (LCA). Carbon emissions associated with the energy drinks were calculated at each step based on the ingredients used in manufacturing, the ink and materials used for packaging, and the fossil fuel burned during shipping.

The carbon footprint was reduced where possible and the remaining emissions were offset through investments in carbon offset projects such as renewable energy, energy efficiency and reforestation.
In the past year Monarch Beverages has also added three more beverages to the CarbonFree lineup, Acute Fruit strawberry, tangerine and kiwi. Carbonfund.org looks forward to many more fruitful years of partnership with Monarch Beverages. To learn more about Monarch please visit www.monarchbeverages.com.
Metro Business Systems: Working Hard to Reduce, Reuse and Recycle
Waxman-Markey: Is a National Carbon Label in the Pipeline?
In the Waxman-Markey bill (HR-2454, Section 274) is a provision for a product carbon disclosure program. The program would be voluntary and include a carbon content label intended to help consumers understand the carbon footprint of the products they buy. I know, it sounds great, but even if the bill were approved tomorrow the program could take over 4 years to implement due to the approx. 18 month feasibility study and up to 36 months to enact the program. Plus, it’s really nothing new, our CarbonFree® Certified Product Program has been up and running for years.
The CarbonFree® Certified Label, the first in the U.S. for carbon neutrality, was created in response to consumer demand for transparent, credible and readily accessible information about the environmental impact of the product at the point of purchase. Like the proposed program, our program requires that CarbonFree® Certified products undergo an intensive life-cycle assessment (LCA) to calculate the emissions resulting from each phase in the life of the product including manufacturing, shipping, and usage. What distinguishes our label is that once the carbon footprint is calculated, and reduced where possible, the remaining footprint is offset, creating a carbon neutral product.
Motorola, Anvil, and Domino Sugar are among the growing list of businesses who have partnered with us to be able to offer their customers a CarbonFree® Certified product. The label brings carbon neutrality, responsibility and action on global warming to the heart of a business, its products and customers. Plus, it’s available today! To learn more about the CarbonFree® products or the certification process click here.
To read the full text of this section, go here: http://www.seia.org/galleries/pdf/hr2454_house.pdf Lieber's Luggage Providing “Everything but the Trip”
Leef PC: Reducing Emissions One Computer at a Time
In today’s culture computers are powered-on most, if not all, of the day. With over one billion computers currently in use worldwide, this accounts for a large amount of energy. But with recent breakthroughs in more efficient technology, low-power PC components have become available that may help to decrease that footprint. Leef PC, LLC has taken advantage of these new technologies by creating a low-power PC that provides great performance while saving you money and reducing emissions.
Leef PC, LLC is an experimental low-power PC computer company, testing the viability of green products that can address future needs and concerns without extra cost or performance cuts. Their PC uses 22% less energy to run than the average desktop computer. This increase in efficiency will save over 230 kg of CO2 per year from entering the atmosphere and around $50 per year from leaving your wallet. In addition, Leef has partnered with us to offset a portion of the emissions related to the manufacturing, transportation and use of their computer systems by supporting our energy efficiency, renewable energy and reforestation projects. To learn more visit www.myleef.com.
Language Fusion: Fluent in Sustainability
HotelsCombined.com Offices Now Running on 100% Renewable Energy
Green Goes Mainstream at 2010 Consumer Electronics Show
'Green' was definitely a running theme at the 2010 Consumer Electronics Show (CES) held last weekend in Las Vegas. Although I knew that there would be a small sustainability section I was pleasantly surprised to see how many companies were talking about, even focusing on, the greening of their products and their business. From energy efficiency and widespread recycling programs to reduced packaging and carbon neutrality, everywhere I looked companies were touting their efforts to minimize the environmental impacts of their products. All of the major consumer electronics companies, including Samsung, Casio, Toshiba, Panasonic and more had entire sections dedicated to their sustainability efforts and where boasting about the increased efficiency of all of their 2010 models.
For example, Panasonic provided an array of green products and initiatives. Through a joint venture with Sharp and Toshiba, Panasonic has created a recycling program with 100's of free drop off locations in all 50 states. This program was the first winner of the US EPA’s National TV Recycling Challenge for responsible recycling end-of-life TVs. Their booth also showcased Panasonic’s innovative residential fuel cell technology which takes hydrogen from city gas and oxygen from the air to generate heat and electricity. Coupled with their residential storage batteries, which help to store the energy created by the fuel cells or solar power generators, this technology has the potential to revolutionize the way we power our homes.
At the impressive Samsung booth they unveiled their eco-design and energy efficient products including LED TVs, 30” free-standing induction ranges, Energy Star Blue-ray players and more. Samsung also partnered with us to address the environmental impact of participating in the show by offsetting their presence at the show, including the booth, which was the largest at CES, transportation, and lodging.
The 2010 show proved that sustainability and energy efficiency is not a fad, but rather a way forward. The consumer electronics industry has realized that making efficient, environmentally friendly products will make their customers happy, strengthen their corporate social responsibility and increase their bottom line.