Ivan Chan

Ivan Chan

cwscreen1Looking for the next big "app" for your iPhone or Android phone? CauseWorld lets you donate to charities of your choice, including Carbonfund.org, for free while you shop! CauseWorld enables users to accumulate "karmas" when visiting various stores which can then be used for donations. No purchase is required. The mobile phone application is free to download and use via Apple iTunes here or via the Android Market on one's phone. With grants from Citi and Kraft, CauseWorld is able to distribute funds to the charities that users select. The updated app includes a social layer, meaning you can now sync it up with Facebook to share your experiences and donations you're making with friends. Also, Procter & Gamble (P&G) is sponsoring a way for users to earn extra karma points by scanning barcodes on individual items with one's iPhone. The app helps connect users with products they may be interested in, while earning karmas that they can then use for donations. The app has been lauded by TechCrunch, featured in the San Francisco Chronicle, and was recently highlighted at the popular South by Southwest (SXSW) conference and festival in Austin, Tex. There, TechCrunch and CauseWorld teamed up to offer attendees double karmas when one checked in with the app at any of over 50 venues around the city including the Austin Convention Center. To learn more about the app, or download the updated app now for your phone, please visit www.causeworld.com.
ww2Congratulations to our partner Better World Books, awarded the US Environmental Protection Agency's 2009 WasteWise Gold Award for Paper Reduction! Better World Books is a socially conscious online retailer of new and used books. BWB doesn't throw away books; any used books it can’t sell are either sent directly to one of its nonprofit literacy partners or are recycled. According to their blog, this practice has saved more than 32 million books from landfills while now raising over $7.8 million in funding for literacy and education initiatives around the world through the sale of those books. logo3“Every year, almost a million tons of books are thrown away. We’re proud of our company’s accomplishments reducing that tremendous and unnecessary waste,” says CEO David Murphy. “By moving discarded books out of landfills and back into the reading cycle, we’re not only helping the environment, but also raising money for good causes and promoting literacy. We are honored to be recognized by the EPA and to receive this WasteWise Gold award.” Better World Books also ships books CarbonFree® through its shipping partnership with Carbonfund.org. Our partnership has reduced over 5,300 metric tons of carbon emissions, supporting third-party validated carbon reduction projects. To put this in perspective, that is equivalent to the carbon sequestered annually by over 1,100 acres of pine forest, or the carbon emissions from roughly 600,000 gallons of gasoline consumed! Congrats Better World Books!! Click here to visit Better World Books.
SeedFive experts including Eric Carlson are featured in the current Seed Magazine on the value of carbon offsets to reduce global carbon emissions. Third-party standards, verification and auditing are the hallmarks of real and high-quality offsets. The key question about a carbon offset is: Is it real, and who says so? Carbon offset providers should offer, and purchasers should look for, offset projects that are third-party verified to the highest international standards and project portfolios that are third-party audited. The annual audit should also be made publicly available. As for cap-and-trade, which is the mechanism to reduce emissions in climate legislation such as the recently passed bill in the House of Representatives, Carlson said, "A cap-and-trade system promotes the most cost-effective carbon reductions, whether internally or externally. Cap-and-trade allows us to tackle climate change in the most cost-effective and fastest way possible." As the goal of climate legislation is to reduce emissions, where the reductions take place isn't important, but that they occur. Like the acid rain experience years ago which used a market-based approach successfully, cap-and-trade will reduce emissions sustainably, equivalent to a 2 to 3 percent reduction per year to achieve the over 80% reductions that the country's aiming for.
rtlogoAs the U.S. Census Bureau today kicks off a three-month national road tour to raise awareness of the 2010 Census, Carbonfund.org is donating the carbon offsets for the Road Tour, supporting third-party validated renewable energy, energy efficiency and reforestation projects worldwide. With 13 vehicles traveling to communities across America from January through March, the 2010 Census Road Tour provides an engaging, interactive experience to help the public understand the importance of participating in the April 1 Census. The Tour itself consists of a national vehicle and 12 regional vehicles that will traverse each of the 12 Census Bureau-identified regions.portraits Carbonfund.org calculated the 223 metric tons offset donation by calculating the 2010 Road Tour’s carbon footprint including the total distance to be traveled, combined with the number of vehicles and miles per gallon. The donated carbon offsets of the Road Tour will support third-party validated carbon reduction projects which are helping to reduce global greenhouse gas emissions. You can do your part to reduce and offset your carbon footprint in the new year by visiting the Carbonfund.org website, www.carbonfund.org. To learn more about the Road Tour, please visit the 2010 Census page.
This year’s DC and San Francisco Green Festivals will reduce their climate impact while providing education and information on greener living by offsetting with Carbonfund.org. We’ll also be exhibiting at DC’s Festival next weekend, Oct. 23rd-24th at the Washington Convention Center. The Festivals, held annually in major cities including DC and San Francisco, are together the largest sustainability event in the world. They are a joint project of Global Exchange and Green America to celebrate and disseminate what’s working in communities around the country—for people, business and the environment. In addition to offsetting in support of Carbonfund.org’s third-party validated projects, the Green Festivals have implemented green event practices. An example is the use of Resource Recovery Stations on-site instead of trash cans and individual recycling bins. The stations collect organic and compostable items, even used electronics, in addition to recyclables. Carbonfund.org will be presenting on the value of offsetting in solving climate change, first at DC on Saturday, Oct. 23rd at Noon, and is also slated to present at the San Francisco event the weekend of Nov. 6th. We’ll be exhibiting at the DC event, so please stop by to say hello! Green Festival admission is affordable, including for families. For all event details, please visit: www.greenfestivals.org.
img7As if earthquakes and poverty were not enough, the poorest nation in the Western Hemisphere is now facing seasonal rains that can bring flooding and tragedy. To help address this problem, Carbonfund.org today announced that its "Million Tree Challenge" campaign is redirecting all of its donations for the next three months to tree planting in Haiti. The Million Tree Challenge is a campaign launched in March to plant a million trees by making it easy and affordable for businesses and individuals to donate to the campaign. Historically, poor land use practices have magnified the devastating effects of natural disasters like the recent earthquake, resulting in severe flooding and landslides. With the rainy seasoimg1n approaching fast, the need for long-term solutions as well as short-term aid is critically important. As recently as 2008, a series of storms resulted in hundreds of deaths and over $1 billion in damage. "Many of Haiti's problems may seem intractable, but planting trees is something we can do today that will help prevent floods and build communities," said Eric Carlson, President of Carbonfund.org. "By planting trees and restoring native ecosystems, we can do our part to aid the recovery for Haitians today and for future generations." Carbonfund.org also reported that all donations will bimg3e matched 2:1 to the Haiti tree planting. Carlson called on companies and individuals to join the Haiti tree planting project. Deforestation is responsible for roughly 20% of global warming. Planting trees today restores local habitat, helps minimize floods and create jobs. To support Haiti by joining the Million Tree Challenge, please visit: www.carbonfund.org/trees.
With deforestation today accounting for about 20 percent of global warming, Carbonfund.org is challenging individuals and businesses to help plant a million trees while raising awareness about the importance of tree planting and reforestation in solving climate change. For $1 per tree, the Carbonfund.org Million Tree Challenge provides an opportunity for action on global warming leading up to Earth Day on April 22nd. MTC_treeIndividuals and businesses can make a tax-deductible donation toward tree planting at: www.carbonfund.org/trees. The campaign lets donors choose how many trees they wish to have planted. An individual can, for instance, make a donation to plant a tree for each family member, or each mile in a daily commute. A business can plant a tree for each employee, or each sale made. Carbonfund.org’s Million Tree Challenge Launch Partners include: Staples, Amtrak, Motorola, Hyundai, and Mac-Gray, each making an early commitment to the campaign. For example, Staples will be collecting $1 donations from customers at its U.S. stores from April 18-24, 2010, and will match customer donations raised during this time, up to $20,000. Companies that have also made commitments include: Evogear, WeddingWire.com, Planetshoes.com, WVO Management, and the Maryland GreenHawks basketball team. “Supporting Carbonfund.org with the Million Tree Challenge helps positively impact our climate, and serves as a concrete way to help educate others about sustainability,” said Mark Buckley, Vice President, Environmental Affairs, Staples. “Staples has been contributing to the climate change cause through energy conservation, green building design, and renewable energy purchases. In addition, by using recycled paper as the standard in our Copy & Print Centers, offering a wide selection of green paper choices in our stores and on Staples.com, and providing technology recycling services, Staples makes it easy for our customers to make a difference for the environment, what we call EcoEasy.” Amtrak will be promoting the campaign on their Whistle Stop online community for passengers, and to their Amtrak Guest Rewards program members. “Passenger rail is a travel mode that produces some of the lowest greenhouse gas emissions per passenger mile. Amtrak is taking steps using new technologies, fuels and procedures to further reduce emissions. We support tree planting as a great personal step to incrementally reduce greenhouse gas emissions,” said Roy Deitchman, Vice President, Environmental Health & Safety for Amtrak. Please join the challenge today - make a donation to plant trees at: www.carbonfund.org/trees, or email This email address is being protected from spambots. You need JavaScript enabled to view it. to learn more about the campaign. Thanks!
Carbonfund.org announced the launch of the first EPA Climate Leaders approved carbon offset project with Casella Waste Systems, Inc.’s Clinton County Landfill Methane Project. Carbonfund.org is now offering offsets from the project to businesses and individuals at www.carbonfund.org/climateleaders. savedThe project, located near Plattsburgh, NY, is a landfill methane collection and destruction system. Recent improvements to the project have added a gas-to-energy plant producing approximately 5 megawatts of clean energy that can supply the electricity needs of 5,000 households. Casella, a charter member of the EPA Climate Leaders program and the only solid waste and resource management company in the program, developed the project. “We are excited to support the first-ever EPA Climate Leaders approved carbon offset project,” said Eric Carlson, president of Carbonfund.org. “Climate change affects every one of us, and we all must be part of the solution. Projects like Clinton County are reducing emissions today and hastening our transition to a low-carbon future.” The Clinton County Landfill Methane Project is located at a 70-acre facility permitted to accept 175,000 tons of solid waste per year. At the site, decomposing organic material such as paper and food produce landfill gas, a portion of which is methane. Methane is a greenhouse gas that is about 23 times more potent than carbon dioxide. By combusting the gas, the project keeps the methane out of the atmosphere, thereby dramatically reducing greenhouse gas emissions. The offsets currently available through Carbonfund.org represent methane destruction that occurred between January and September 2008. It is estimated that over 100,000 metric tons of greenhouse gas emissions were avoided in the period, equivalent to the greenhouse gas emissions from over 18,300 passenger vehicles. The EPA Climate Leaders program is a partnership between industry and government that works with companies to develop climate change strategies. Partner companies commit to reducing their impact on the global environment by completing a corporate-wide inventory of their greenhouse gas emissions based on a quality management system, setting reduction goals, and annually reporting progress on emissions reductions to EPA. Visit www.carbonfund.org/climateleaders.
Carbon management is increasingly used by businesses not only to monitor their emissions, but make decisions pertaining to their carbon footprint. By tracking and accounting for emissions, businesses can reduce greenhouse gas emissions as part of being environmentally sustainable. Carbonfund.org's Carbon ExpressTrack™ web-based software program is accessible for small, medium as well as large businesses. Whereas carbon accounting and management can be expensive, or cumbersome through spreadsheets, Carbon ExpressTrack is affordable and user-friendly. Carbon ExpressTrack is a unique solution that allows users to easily enter or to upload utility usage, as well as vehicle, business travel and other energy use. The software lets business managers monitor and report on emissions using widely accepted protocols like the WRI/WBCSD Greenhouse Gas Protocol and EPA Climate Leaders Greenhouse Gas Inventory. Carbonfund.org President Eric Carlson said, “Carbon ExpressTrack advances our mission to fight global warming by empowering businesses to track and ultimately reduce their greenhouse gas emissions. Carbon ExpressTrack makes carbon accounting and management accessible for any company, in any industry, and is an important tool in achieving business sustainability goals.” As a nonprofit organization, Carbonfund.org is able to offer low pricing without sacrificing features for effective carbon accounting and management or scalability as a business grows. Carbonfund.org also assists in quality assurance checks before reports are produced. Carbonfund.org is offering special pricing for Carbon ExpressTrack as an incentive for companies to track and manage their emissions. Businesses can sign up for as low as $59.99 a month by emailing This email address is being protected from spambots. You need JavaScript enabled to view it. or calling (240) 247-0630. A brief video demo of Carbon ExpressTrack is available at www.carbonfund.org/cet. Businesses can also email This email address is being protected from spambots. You need JavaScript enabled to view it. to receive information regarding free webinars about Carbon ExpressTrack.
I think you have to take chances in life. You probably get three, four or five chances in life to jump and see what’s going to happen. And if you don’t, you’ll always regret it. —Eric Carlson
Today marks Carbonfund.org's 7th anniversary and its inspirational growth from a start-up nonprofit to a national leader in fighting climate change. Often, knowing how things began provides a great deal of insight about an organization. I had the opportunity to sit down with Carbonfund.org's founders Eric and Lesley Carlson to talk about the beginning, where the organization is, and where it's going. What was the biggest challenge of turning Carbonfund.org into a national leader? EC: We had a big hurdle to get over in convincing people that you can reduce your carbon footprint at an affordable price. Once we were able to do that, the entire market changed. There were groups charging $20 or so to offset a ton of carbon. We knew we could do it in the $5-$6 range, and that’s what we charged at that time. After we got over that initial hurdle of saying basically a certified ton is a certified ton, we were off to the races. It was that explanation that got our first large partners. Now we’re known for both our high-quality projects and our low cost-per-ton. Was it difficult to balance family with a shared work life?  Did you take turns worrying about work and family? LC: Absolutely, and really when starting on a mission that has a great impact, one’s going to talk about it a lot. It’s hard to separate work and home. How we did it was deciding that Eric would take the lead on the organization, and I’d take more of a part time role so that someone would take care of the kids. Do you have advice for young families starting on an entrepreneurial path? EC: I think you have to take chances in life. You probably get three, four or five chances in life to jump and see what’s going to happen. And if you don’t, you’ll always regret it. So being an entrepreneur, taking that chance, leaving that job, hiking that mountain or doing whatever it is you decide—you should. It’s exciting and those opportunities almost always work out better, whether they are instantly successful or not. So I think young people should become entrepreneurs. Now, how you manage that within your family, within your relationships, is a challenge, and you need to work at that almost as hard as running your organization or business. LC: I think there have to be rules to ensure some balance. At some point the work discussion has to end so you have time for specific days or hours that are only family-oriented. Starting an organization takes a lot of work and time, a lot of thinking and conversation. But it’s nice because your family is then invested in something; our daughters definitely feel they’re part of the organization we’ve created. What are Carbonfund.org’s key priorities? LC: You hear people talk about some of the solutions. The Obama administration talks about green jobs, and just the other night Bill Clinton was talking with David Letterman about green jobs and how easily the transformation can be made. Carbonfund.org’s role needs to be helping make solutions easy and affordable, including keeping the message simple—that there are simple solutions out there, while building support for understanding and reducing one’s carbon footprint. What are Carbonfund.org’s biggest accomplishments from your perspective? EC: One of our biggest accomplishments is that we’ve been able to prove there’s a viable market for carbon. There were academic reports that said it would cost $50-$100 to reduce one ton of carbon. Those of us in the energy-efficiency sector and other industries knew that wasn’t the case. At $50-$100 ton, there is no climate legislation because it simply breaks the bank. We were able to show that you can reduce carbon for $10 or less a ton, and that these are the types of carbon reduction projects that people will support. Please click here to read more of this Q&A with Eric and Lesley Carlson.
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