CarbonFree® Partner Central Coast Outdoors offers the best local tours in California’s Central Coast.  Long residents of San Luis Obispo, founders John and Virginia Flaherty take pride in their local expertise and knowledge of all Central California has to offer.  Early this year, founder Virginia Flaherty released a Brant Goose that had been recuperating from a broken wing.  Working with Pacific Wildlife Care, she helps rescue and rehabilitate wildlife in the area. Goose ReleaseFor the second consecutive year, Central Coast Outdoors is offsetting its carbon footprint with Carbonfund.org. By supporting over a dozen local environmental organizations, Central Coast Outdoors has developed a business that gives great tours and helps the environment.  If you’re looking for a great outdoors vacation with true nature lovers, you’ll be in great hands with Central Coast Outdoors.  They’re long time locals who can take you kayaking, biking, or for a great trip through the local wine country.
Thursday, 11 March 2010 19:03

Climate Change Evidence Still Strong

Written by
A recent op-ed in the Houston Chronicle by climate scientists from the state of Texas sums up the state of the science well:

• The global climate is changing.

A 1.5-degree Fahrenheit increase in global temperature over the past century has been documented by NASA and the National Oceanic and Atmospheric Administration (NOAA). Numerous lines of physical evidence around the world, from melting ice sheets and rising sea levels to shifting seasons and earlier onset of spring, provide overwhelming independent confirmation of rising temperatures.

Measurements indicate that the first decade of the 2000s was the warmest on record, followed by the 1990s and the 1980s. And despite the cold and snowy winter we've experienced here in Texas, satellite measurements show that, worldwide, January 2010 was one of the hottest months in that record.

• Human activities produce heat-trapping gases.

Any time we burn a carbon-containing fuel such as coal or natural gas or oil, it releases carbon dioxide into the air. Carbon dioxide can be measured coming out of the tailpipe of our cars or the smokestacks of our factories. Other heat-trapping gases, such as methane and nitrous oxide, are also produced by agriculture and waste disposal. The effect of these gases on heat energy in the atmosphere is well understood, including factors such as the amplification of the warming by increases in humidity.

•?Heat-trapping gases are very likely responsible for most of the warming observed over the past half century.

There is no question that natural causes, such as changes in energy from the sun, natural cycles and volcanoes, continue to affect temperature today. Human activity has also increased the amounts of tiny, light-scattering particles within the atmosphere. But despite years of intensive observations of the Earth system, no one has been able to propose a credible alternative mechanism that can explain the present-day warming without heat-trapping gases produced by human activities.

• The higher the levels of heat-trapping gases in the atmosphere, the higher the risk of potentially dangerous consequences for humans and our environment.

A recent federal report, “Global Climate Change Impacts in the United States,” commissioned in 2008 by the George W. Bush administration, presents a clear picture of how climate change is expected to affect our society, our economy and our natural resources. Rising sea levels threaten our coasts; increasing weather variability, including heat waves, droughts, heavy rainfall events and even winter storms, affect our infrastructure, energy and even our health.

While there may be debate around the margins, it is hard to argue comprehensively with the science of climate change. There will always be room for improvement in studies and reports, but small errors should not cause us to 'throw the baby out with the bathwater.' The time to act is now, and in spite of what you may have heard from some, the science of climate change is still very clear. For a few more answers to typical climate change skeptic questions, please see this recent article in Scientific American.
CauseWorld is a mobile application that allows you to donate to charities of your choice, free of cost to you, while you shop. As you visit various stores, you accumulate "karmas" which can then be used for donations to charitable CauseWorldorganizations. CauseWorld just got another contribution from corporate sponsor Citi which put its total contribution to the application at $700,000.  It seems pleased with the app's performance - it has been downloaded over 300,000 times and large companies like Citi and Kraft are turning those karmas into real dollars. Some of the many actions that can be supported on the CauseWorld application include donating to classrooms in need, offsetting carbon dioxide emissions (that's us!), providing a meal for the hungry, or helping an injured animal. No purchase is required and it is available for the iPhone and Android phones. Let's continue the success of CauseWorld and its generous sponsors: download the application today and start reducing your carbon emissions!
cert2Carbonfund.org announced the latest product to be certified CarbonFree® through its rigorous CarbonFree® Product Certification Program: Motorola's MOTO™ W388 Renew+ mobile phone. Sold in Canada, this CarbonFree® offering is 100% free of PVC (polyvinyl chloride) and BFRs (brominated flame retardants) and uses recycled plastic from water cooler bottles for the housing of the phone. With Carbonfund.org's CarbonFree® Product Certification Carbon Footprint Protocol, Motorola worked with a third-party consultant to calculate the emissions resulting from the entire life-cycle of the product, including use and recycling. To reach carbon neutrality and earn certification as well as the CarbonFree® Certified Label, Motorola supports Carbonfund.org's third-party validated renewable energy and reforestation carbon reduction projects. "The integrity, strength, transparency and rigor of the CarbonFree® Product Certification Program has provided Motorola value in bringing carbon neutral electronics products to market," said Bill Olson, Director, Office of Sustainability and Stewardship, Motorola Mobile Devices. "Teaming with Carbonfund.org has helped us offer consumers a product such as Renew that has eco-friendly attributes including post-consumer recycled content plastic, eco-conscious packaging, energy-efficient performance and CarbonFree® certification." CF Certified ProductTo date, Motorola has worked with Carbonfund.org to certify five products CarbonFree®, including mobile phones and accessories, providing carbon neutral options to consumers in 15 countries: the U.S., Canada, Brazil, Venezuela, Colombia, Argentina, Australia, Bangladesh, Vietnam, Botswana, Nepal, Sri Lanka, Namibia, United Arab Emirates and South Africa. Motorola's first, award-winning CarbonFree® Certified phone, the MOTO™ W233 Renew, was made available in the U.S. and Canada in 2009 and won first place in the CTIA Wireless 2009 E-Tech Awards in the Green - Consumer Hardware category. Features of the new MOTO™ W388 Renew+ include best-in-class talk time, an energy-efficient charger, VGA camera with 4x zoom, onboard 7.5 MB memory and up to 2 GB external memory for more music, imaging and games, and excellent voice quality with Motorola's CrystalTalk™. To learn more about the CarbonFree® Product Certification Program, please visit www.carbonfund.org/products.
Warmer waters in the Arctic are causing methane releases from the ocean that have, until now, been very well stored. New research from the University of Alaska, Fairbanks is indicating that from an area west of the Bering Strait, plumes of methane can be observed rising from what was once permafrost. While researchers aren't making snap judgments about what this implies for the Earth's climate, the potential impacts could be huge. Methane is a greenhouse gas that is not as abundant in the atmosphere as carbon dioxide, but has a warming effect about 23 times greater than CO2. Concentrations of methane have roughly doubled since pre-industrial times - most of these increases have come from human sources - and there appears to be no slowing of these emissions. One of the scarier things about global warming is that changes in temperature can have far-reaching effects. Scientifically, this is commonly referred to as feedback. If increased CO2 causes temperatures to rise and warm arctic waters such that stored methane is released, and that methane in turn warms the planet more causing more methane to be released - it's an example of feedback. Given the risks and effects - such as rising sea levels, floods, heat waves and spread of diseases are serious - it makes sense for all of us to take action on global warming. Remember to calculate, reduce and offset your carbon footprint today. For example, check out Carbonfund.org's carbon calculators and third-party validated carbon reduction projects to offset your footprint by clicking here.
Friday, 05 March 2010 14:00

Partner Spotlight: Socher Insurance Agency

Written by
CarbonFree® Partner Socher Insurance Agency is California's leading homeowners association (HOA) insurance provider.  With the goal of being a leader inSocher Insurance energy efficiency in their industry, Socher strives to reduce their emissions where possible.  The remaining carbon footprint after their reduction efforts is being offset with Carbonfund.org's third-party validated carbon reduction projects through our small business program. Socher Insurance Agency understands homeowners associations and has been serving this industry for over twenty-five years.  By focusing exclusively on common interest developments and HOA's, Socher is able to proudly serve business parks, condominiums, apartments and country clubs.  With a dedicated support staff and great customer service, they are able to attend board meetings, explain your insurance needs, and answer any questions you may have. With the best carriers and competitive rates in California, Socher Insurance can fulfill your insurance needs.  To learn more or request a quote, please visit www.socherinsurance.com.  Please don't forget to reduce, offset the carbon footprint of your home or office today!
With the 82nd Annual Academy Awards just around the corner all eyes are on Oscar and top nominees from films around the world. But with the production of award shows come large carbon footprints; the 2008 Oscars had an estimated 630 metric tons of carbon emissions. However, recently the film industry has taken notice that being environmentally conscious is not a fleeting Hollywood fad, and in 2008 the Oscars began a green initiative. The 2008 eco-friendly efforts included red carpets made of old plastic bottles, chalkboards for signage, electric generators powered by soy waste biodiesel fuel, and party tents lit by solar panels. In 2009, the Academy Awards up the ante and partnered with Seventh Generation, a leading producer of recycled, non-toxic and eco-friendly cleaning supplies. Swag bags given to celebrity presenters also frequently include items such as low-energy light bulbs. Among gifts for some nominees this year include the world's first Carbonfund.org CarbonFree® Certified paper shredder, the GoECOlife™ SOHO 8-Sheet ULTRA-QUIET™ Paper Shredder, which underwent a rigorous, third-party product life-cycle assessment to determine its carbon footprint. In addition to using energy-saving technology, GoECOlife™ reduced the remaining carbon footprint through support of Carbonfund.org’s renewable energy, energy efficiency and reforestation carbon reduction projects. While it's to be seen how the event itself will build upon its efforts to be more eco-friendly, the Oscars can refer to many examples of how large events have reduced their carbon footprint. For example, another Los Angeles event coming up is the Cable Show 2010, which will take place in May at the LA Convention Center. The Cable Show is offsetting the emissions from employee travel, hotel stays, meals and the LA Convention Center in support of Carbonfund.org’s third-party validated carbon reduction projects, including the New York State Landfill Methane Project.
logoWe're happy to be working with Rainebrooke, known for its stylish pink laptop bags and cases, and today they announced continuing to reduce their impact on climate change by offsetting their carbon emissions for a third consecutive year with Carbonfund.org! You can read the press release here! “Our commitment to the environment is a top priority,” says Steve Fronek, founder of Rainebrooke. “We are constantly on the look out for ways to reduce our footprint. By partnering with Carbonfund.org for a third year, we’re getting tips and advice from the best organization out there.” Rainebrooke continues to reduce its carbon footprint by finding new ways to efficiently operate its day to day business. In addition to recycling and maintaining an energy efficient office and warehouse, it has recently reconfigured its shipping system to reduce all paper waste by going to electronic storage of shipping documents. Check out Rainebrooke's gorgeous selection of laptop bags and cases at www.rainebrooke.com.
Wednesday, 03 March 2010 11:40

Landfillart: An Artist Reclamation Project

Written by
Since 2008, over a thousand artists have taken an old hub cap from the 1930's - 1970's and turned it into a beautiful piece of fine art. This project was started by Ken Marquis, founder of Landfillart, and it has exceeded his expectations. Each hub cap is cleaned and primed and then affectionately called a "metal canvas." While most artists have used acrylic or oil paints to transform their canvasses, many have woven, welded, or glued their hub cap into an artistic masterpiece. To complete the environmental mission of this incredible project, Landfillart has joined Carbonfund.org as a CarbonFree® Partner. LandfillartThe goals of Landfillart are to ultimately compile a book about and photos of the project. The book will celebrate the coming together of over a thousand artists for a common cause - making fine art out of rusted refuse. Next, 200 metal canvasses will be selected to travel and inspire other such movements. The traveling show will portray the art community's effort to positively impact the environment through repurposing waste into art. To learn more and view the metal canvasses, please visit www.landfillart.org.
A national survey released by researchers at Yale and George Mason universities shows that there is a disconnect between Americans’ conservation attitudes and their actual behaviors.   The survey showed that a large majority of Americans have a positive attitude towards conservation efforts such as turning off unnecessary lights, opting for public transportation or carpooling, and lowering the thermostat.  However, despite the optimistic outlook, many individuals are not following through with their behaviors. • 72 percent of Americans say it is important to use public transportation or carpool, but only 10 percent say they "often" or "always" do; • 88 percent of Americans say it is important to recycle at home, but only 51 percent "often" or "always" do; • 81 percent say it is important to use re-usable shopping bags, but only 33 percent "often" or "always" do; The survey also illustrated that when combating global warming, Americans are more likely to show their support through their consumer purchases.  In the past year, approximately 1 in 3 Americans have rewarded companies that are taking steps to reduce global warming by buying their products. “There is plenty of room to improve,” admits Anthony Leiserowitz, director of the Yale Project on Climate Change. “At the same time, each behavior has its own set of barriers...Lowering these barriers will make it much easier for people to act in ways consistent with their values."